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Simple Web
Gold & Diamond Jewelry · Tuval 23, Diamond Bourse
We built a bilingual (Hebrew/English) site for PAZ Premium — a wholesale importer, manufacturer and marketer of gold and diamond jewelry at Tuval 23, Noam Building, Ramat Gan Diamond Bourse, led by Shimon Bublil (40+ years in the industry) and CEO Amit Bublil. The site profiles the full team (Chief Buyer Noa G'an, designer Tzehala Bublil, sales agents Daniel Ezra, Eyal Klandroff and Aria Savo), the Israeli Standards Institute certification, and trading hours Sun-Thu 7:00-16:00.
We shipped PAZ in Hebrew and English — the client's wholesale audience moves between Israel's bourse and global trading. We designed a gold catalog around a studio-shot carousel of rings, necklaces and bracelets, surfaced the Israeli Standards Institute certification on every piece, and led with the house's "The Golden Standard" positioning.
We leaned into PAZ's family structure — Shimon Bublil (40+ years), Amit Bublil (CEO), Tzehala Bublil (designer) — alongside Chief Buyer Noa G'an, who curates the weekly merchandise, and the three personal sales agents assigned to shop clients: Daniel Ezra, Eyal Klandroff and Aria Savo. The story reinforces the "personal agent vs transactional storefront" positioning.
We built a Contact page with the full address — Tuval 23, Noam Building, Ramat Gan Diamond Bourse — with a map, phone, dealer inquiry form and the trading hours Sun-Thu 7:00-16:00 (the bourse's operating window). A gold-on-neutral palette carries the luxury without cluttering the layout.
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