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AI SEO agent · lives in your WhatsApp

The agent that runs your SEO.While you work.

Simpi connects to your site, builds a content plan, writes and publishes search-optimized articles, fixes technical issues, looks after your Google Business Profile too, and reports back on progress — all through a WhatsApp message. No meetings, no dashboards, no waiting for the monthly report.

First report arrives within minutes3-month commitment onlyThree packages: ₪350 / ₪750 / ₪990 + VAT a monthSimpi works in Hebrew for now
Simpi pointing at floating data panels: a rising rankings chart, Google search results and a WhatsApp message
Simpi pluginConnected · next post tomorrow at 09:00
Active
PublishedHow much does apartment interior design cost in 2026Published · today 09:00Simpi
PublishedInterior designer or architect — which fits your projectPublished · yesterdaySimpi
Scheduled7 kitchen planning mistakes that will cost you dearlyScheduled · Tue 09:00Simpi
To approveApartment renovation: a complete budget guideAwaiting your approvalSimpi
03:12 — fixed 4 broken links · 05:40 — updated the sitemap

Your screen, just as it is. Simpi sits inside and works — at 03:12 in the morning, on Shabbat, and while you're on holiday.

Works with the site you already have

Connects to your platform and gets to work

  • WordPressFully automatic publishing
  • WixSupported
  • ShopifySupported

On a different platform? Send a link and we'll check before you commit.

What it looks like in practice

No dashboard. No password. Just a chat.

Everything that happens on your site reaches you in the app you already open forty times a day. The chat itself is in Hebrew for now; this demo is translated.

Simpi
online
Simpi knows what's happening on your site

Connected to your Google data and to the system that runs your site. No guessing, just the real numbers.

Answers when it suits you

A question at two in the morning gets an answer at two in the morning. No queue, no "we'll get back to you".

Asks for approval only when needed

Routine work runs on its own. A significant change to your site goes through you first.

Some of the brands that work with Simple Web

Why we built this in the first place

SEO for a small businessjust doesn't add up

Not because the agencies aren't good at what they do. Because the model is built around people's hours — and those hours cost too much for your business.

01

You pay for hours, not results

Most SEO packages are priced by how much time someone spent on you. You pay for status meetings, for reports nobody reads, and for agency overhead.

02

Two articles a month isn't SEO

Frequency is what moves the needle, and it's the first thing cut when the budget is tight. The result: a site that moves too slowly to catch up with the competition.

03

You don't really know what's going on

A PDF report once a month, in language you can't follow, about work you can't verify. When you ask a question, the answer arrives two days later.

What you get up front

The report arrives before you decide anything

Send a site address, and Simpi scans it and sends back a snapshot of where it stands. No cost, no sales call in the middle.

dana-design.co.il
Initial scan · illustrative sample
Scanned in 4 minutes
0/100
Site health score
Keywords on page 13
Keywords on page 214
Pages not indexed3
Mobile load time4.1 sec

Where you stand now

apartment interior designPosition 142.4K/mo
interior designer central IsraelPosition 191.1K/mo
apartment renovation pricePosition 233.6K/mo
kitchen planningPosition 31890/mo

Where Simpi suggests starting

  • Fix 3 pages Google couldn't read
  • Write 4 articles on the gaps found
  • Compress images — target: under 2.5 seconds
The process

Five steps. Two of them are yours.

You give access and approve the content plan. Simpi does everything else on its own.

1

Connect

Send Simpi your site's address. It scans the site, works out your field and sends back a status report within minutes — before you've even decided whether to join.

2

Give access

It depends on the platform: on WordPress you send login details, and on Wix or Shopify you invite our agency as a user. A minute of work, one time.

3

Build a plan

Simpi pulls real search data, checks it against what your competitors rank for, and puts together a list of articles for the coming months. You approve it.

4

Publish

Every article goes through source research, writing, images, internal links and schema — then goes live on the date and time you set. You don't have to touch a thing.

5

Maintain and report

Technical fixes, indexing, titles, speed. Once a month you get a report that shows exactly what moved and why — and you can ask questions about it.

What gets done

The agent does the work. A human signs off.

Research, writing, publishing and maintenance run on their own, following a content plan you approved in advance. Want to approve every article before it goes live? Choose the "Hands-on" track.

8 articles a month, written about your business

In the Simpi SEO and Simpi Total packages

Not a template with the name swapped: every article is written about your business, linked internally to your service pages and out to trusted sources in your niche, with its own images, and published to your site on the date you set.

Simpi at workSample of daily activity
  • Article written: "Apartment interior design costs"2 min ago
  • Published and sent to Google for indexing4 min ago
  • Fixed 3 pages Google couldn't read11 min ago
  • Found 14 new keywords on page 226 min ago
  • Added 8 internal links between pages41 min ago
  • Mobile load time down to 2.3 seconds1 hr ago

Technical maintenance

  • Sitemap and Google indexing
  • Broken URLs
  • Page speed
  • Title and description tags

Visibility in AI engines

Content is built so answer engines know how to cite you.

ChatGPTGeminiAI OverviewsPerplexityClaude

Internal and external links

Links between the pages on your site and references to authoritative sources: two direct ranking factors.

Reports you can understand

What went up, what went down and what was actually done. In Hebrew, no jargon, and you can ask questions.

Your assets stay yours

The site, the content and the accounts are registered in your name. If you stop, you take everything with you. No exit fee.

SEO · AEO · GEO

People no longer just search.They ask.

When an AI answer appears on Google, only 8% of searchers click a result, compared with 15% when there is none. The customer got the answer and never visited a site. Organic SEO alone is no longer enough to show up there, and Simpi works on all three layers in parallel.

Pew Research study · 68,879 searches · 2025

  1. SEO
    Be in the game

    A site Google crawls, understands and ranks. That is the foundation — but you no longer need to be first on Google for ChatGPT to cite you.

  2. AEO
    Be easy to extract

    Structure that lets a machine pull out an answer: clear headings, questions and answers, schema and structured data.

  3. GEO
    Be the one they choose

    Quotes, data and authoritative sources — what makes a model choose you over a competitor when it writes the answer.

Simpi in a spaceship, surrounded by the logos of search and answer engines
What it looks like over time

SEO doesn't jump. It compounds.

Every article that goes live keeps bringing in traffic months after it was published. That's why frequency matters more than any trick, and it's exactly what Simpi does every day.

Clicks from Google0
Impressions0
Google click-through rate0.0%
Sample client · Interior design
We stepped in
JanFebMarAprMayJunJulAugSepOctNovDec
ClicksImpressionsIllustrative chart of a typical growth curve, not client data
Real clients

This is what SEO that works sounds like

A message we got from a clientActive organic SEO · August 2026
Good news, a customer came to me today because Gemini recommended me to him19:23
That's the second one already, the first came from the chat19:23

One customer came through Gemini, the other through ChatGPT. That is exactly the layer called GEO. The identifying details are kept with us.

The message and the reviews are translated from Hebrew.

They listen to our needs, get the messaging precise, and know how to build a marketing process that is right and consistent. It feels like a real partnership.
Soul Energy OfficeOngoing marketing client
I was looking for a way to bring in more customers and make my barbershop better known, so I turned to Simple Web, and it simply changed my business!
Daniel ChandanianHandi's Barbershop
I got a service that improved conversions impressively. They were attentive to my requirements and showed professionalism, with advice for improvement.
Shop PoletyOnline store

5.0 on Google · 28 reviews

All reviews on the Simple Web site →
Who's behind Simpi

The agent works 24/7. We're responsible for it.

Simpi is a product of Simple Web, a digital marketing agency from Bnei Brak that builds websites and promotes businesses all over Israel. We built Simpi because we saw the same problem with every small client: serious SEO costs more than the business can afford.

The AI does the day-to-day work. This team sets the strategy and oversees the quality, and you can always ask to speak with a human: we will get back to you and join the conversation when needed.

More about us on the Simple Web site →
  • OrelOrelCo-founder and CEO
  • TalTalCo-founder and CTO
  • AlmogAlmogFull Stack developer and AI specialist
  • SapirSapirSocial media and content
  • LiorLiorGraphic design and UI/UX
An honest comparison

What you are really weighing us against

Our column is the Simpi Total package, which covers both your site and your Google Business Profile. Every row here is a capability you can check, not a promise. Need a broader marketing strategy beyond SEO? Tell us and we will point you to the human team at Simple Web.

Compare with:
Capability comparison between Simpi, an SEO agency, doing it yourself and an auto-publish tool
CapabilitySimpi Total₪990 + VAT / monthSEO agencyUsually ₪1,500–3,500 / monthDIYYour timeAuto-publish toolFrom ₪150 / month
Works while you sleep
Publishes to your site itself, no copy-paste
You approve the content plan, and every article if you like
Answers questions on WhatsApp right away
Works on Wix and Shopify too, not just WordPress
Maintains the technical side of your site
Writes Hebrew at a human level
Tuned for answer engines (ChatGPT, Gemini)
A report you can read without an SEO background
Also manages your Google Business Profile
Replies to your Google reviews for you, every day
An Israeli agency behind it: an invoice and someone to talk to
No annual contract

Included— Partial / depends on the provider✕ Not included

Level of involvement

You decide how much you hear from it

The track doesn't change the package price: the work is the same in every one, only the amount of communication changes. You can switch tracks at any point, just ask.

Quiet

For the business that wants it to just happen
  • Content plan once a quarter
  • Articles go live on the schedule you set
  • A short message with every publication
  • Performance report once a month
  • Monthly technical maintenance round

Hands-on

For the business with an opinion on every word
  • Everything in the Involved track
  • Article draft for your approval before publishing
  • Editing rounds until you're happy
  • Your notes go into the next version
  • Detailed report after every round of work
Google Business Profile

Not just your site. Maps too.

Many customers look for a nearby business and choose straight from Google, without ever visiting a website. So Simpi also looks after your Google Business Profile, and you can take that on its own or together with site SEO.

A reply to every review

Every new review gets a quick, human reply in your business's name, with local search phrases worked in. A less flattering review gets one too, worded to calm things down, not to argue.

6 to 8 posts a month

Posts and updates that go up on your profile regularly: offers, new services and photos. An active profile is one of the things Google likes in Maps.

A fully set-up profile

Categories, services, products, service areas and photos, plus automatic updates to your opening hours on holidays, so no customer arrives at a closed door.

A monthly report on WhatsApp

How many calls came from your profile, how many direction requests and how many views in Maps, in a business owner's language, not analytics language.

A smart review stand with a QR code and an NFC symbol on a business counter, with a customer holding a phone up to it

The smart review stand

It sits on your counter. A customer taps their phone on it or scans the code and lands straight on your business's Google review form. That keeps new reviews coming in steadily, and we reply to each one quickly, in your business's name.

With the GMB or SEO package the stand costs ₪9.90. With the Total package you get three stands free.

Packages and pricing

Three packages. No setup fee.

Choose where you want to be strong: on your site, on Google Business Profile, or both. Every package has a three-month commitment, and after that it continues month to month.

Simpi GMB

Google Business Profile only

₪350+ VAT/ month

3-month commitment · No setup fee

  • A fast, human-sounding reply to every new Google review (with local SEO phrases worked in)
  • 6 to 8 posts and updates on your profile each month, to keep your Maps ranking high
  • Ongoing optimization of business details, categories, services and products
  • Opening hours updated automatically for holidays
  • Monthly report on WhatsApp: calls, direction requests and Maps views

Joining bonus: A smart review stand (NFC + QR) for your counter, for just ₪9.90.

Free fit check

Simpi SEO

Website SEO only

₪750+ VAT/ month

3-month commitment · No setup fee

  • 8 professional SEO articles a month, published straight to your site
  • Content optimization, meta tags and structured data (Schema)
  • Fixes for technical issues, broken links and the sitemap
  • Optimized for AI engines and ChatGPT
  • Monthly rankings and performance report on WhatsApp

Joining bonus: A smart review stand (NFC + QR) for your counter, for just ₪9.90.

Free fit check
Why does this cost less than an agency?

Because no human hours go into repetitive work. Research, writing and proofreading run automatically, and our human team stays on strategy and quality control. The saving goes to you; the quality stays.

Three months, not a year

SEO contracts in Israel usually run for a year. We ask for three months, on every package — the minimum time in which you can see whether this works at all. We wouldn't take your money for a single month that tells you nothing, and we won't lock you in for a year to find out. From month 4 it is month to month, with no exit fee.

What the first months look like

  1. Month 1

    Connecting to your site and Google profile, a baseline report and a work plan you approve

  2. Months 2–3

    Full working pace, fixes and improvements, and a first progress report

  3. From month 4

    Month to month — you continue only if you see value

Questions we get asked

What people usually ask before they start

Not yet. Simpi currently works in Hebrew only: it chats with you on WhatsApp in Hebrew and writes Hebrew content for your site and your Google Business Profile. This page is in English for business owners who prefer to read about the service in English. If your customers search in Hebrew, it is a fit. If you need content in English, talk to the Simple Web team about our SEO service instead.

Simpi is an AI SEO agent by Simple Web. It connects to your site, builds a content plan, writes and publishes articles, fixes technical issues, looks after your Google Business Profile and reports to you on WhatsApp. A human team at Simple Web oversees the quality. Packages start at ₪350 a month before VAT, and Simpi currently works in Hebrew.

Simpi is an autonomous agent — it does the research, writing, publishing and maintenance itself. The Simple Web team oversees quality and steps in when needed, but the day-to-day work does not wait for someone to become available.

Two layers of optimization for the AI era, on top of the SEO you know. AEO (Answer Engine Optimization) structures your content so answer engines can pull a direct answer from it, and GEO (Generative Engine Optimization) gets models like ChatGPT and Gemini to cite you when they write an answer for a customer. Simpi works on all three layers at once — the same content, three ways to be found.

WordPress is the smoothest connection, and publishing there is fully automatic. For Wix, Shopify and other systems we check the site before you join and tell you up front what is possible and what will need a manual step. If something is not supported, we will tell you so rather than sell it to you.

There are three. Simpi GMB (₪350) handles only your Google Business Profile: replies to reviews, posts and updates, business details and a monthly report on WhatsApp. Simpi SEO (₪750) handles only your site: eight articles a month, tags and structured data, technical fixes and a rankings report. Simpi Total (₪990) includes both and saves over ₪100 every month. All prices are per month, before VAT, with a three-month commitment on every package.

On Simpi SEO and Simpi Total, eight articles a month (the GMB package handles your Google profile, not your site). Each one is written about your business and in its voice — not generic text with a name swapped in — built in a structure Google and the answer engines can read, and linked inward to your service pages and outward to credible sources in your field. You will see tools promising 30 articles a month for less; that is exactly the kind of content the March 2026 Google update came down on. We prefer eight that hold up.

Not for using AI as such. Google's guidance looks at whether content is helpful and reliable, not at how it was produced. What Google does treat as spam is mass-producing pages with no value in order to manipulate rankings. That is why Simpi writes eight articles a month rather than thirty, each one about your business, with sources and links, and with a human team overseeing it.

You are, which is why you control the level of oversight. On the "Hands-on" track every article comes to you for approval before it is published. On every track you can ask for an article to be removed or corrected at any time, and it will be handled right away.

Access to the site, and that depends on the platform. On WordPress — a login link and user details. On Wix or Shopify — an invitation for our agency as a user on the account, without handing over a password. Permissions are limited to what is needed, and you can revoke them at any time from your own admin panel.

Simpi generates them. We do not collect material from you or ask you to upload pictures — every article gets its own images as part of the process, with no work on your side.

The initial status report arrives within minutes. Technical improvements are felt in the first weeks. Meaningful organic traffic from content usually takes 3–6 months — that is true of every SEO method, not only ours.

You join for three months, on every package — that is the minimum time in which you can see whether organic SEO works at all, which is why we would not take your money for a single month. After the three months it continues month to month and you can stop with advance notice, with no exit fee. Your site, every article that was written and your accounts remain fully yours in any case.

Because no human hours go into repetitive work. Research, writing, proofreading and publishing run automatically, and the human team deals only with strategy and quality control. The saving goes to you.

Always. Write to Simpi that you want to talk to a representative (in Hebrew: "אני רוצה לדבר עם נציג") and someone from the team gets back to you and joins the conversation as needed. The AI does the day-to-day work; behind it are real people who are available to you at every stage.

Access is given with limited permissions, according to what is needed, and you can revoke it at any time from your admin panel. Structural changes to the site are not made without your explicit approval.

Didn't find your question?Ask me directly — I answer within minutes, weekends included. (I chat in Hebrew.)Ask Simpi
Simpi pointing at a gold trophy, a symbol of your site climbing to the top of the search results

Prefer to skip the form? Send Simpi your site address on WhatsApp and get the same report, right in the chat.

Start a chat with Simpi
Free check · No obligation

Where does your site stand today?

Enter your site address and get a full ranking report: Google positions, technical issues and visibility in AI engines — straight to your WhatsApp.

Simpi currently works in Hebrew: the report and the WhatsApp chat are in Hebrew.

  • Real positions from Google
  • Issues blocking your SEO
  • Visibility in ChatGPT and Gemini

No website? Get your Google Business Profile checked on WhatsApp →

Chat with Simpior a free report by form