How Simple Web collects, uses, and protects your information.
This policy is written under the Israeli Privacy Protection Law, 5741-1981, as amended by Amendment No. 13, which took effect on August 14, 2025. Last updated: July 23, 2026.
The controller of the database is Simple Web, David Ben Gurion 1, LYFE Towers, Bnei Brak. For anything privacy-related: info@simple-web.co.il · +972-53-757-2774. We answer privacy requests within 30 days.
Information you give us:the site's contact form collects your full name, phone number, the service you're interested in, and - at your option - an email address and a free-text description of your project. Providing these details is not a legal obligation; it depends on your will and consent - but without them we cannot get back to you. We also store a record of the consent itself (the policy version you accepted and a timestamp), so that we can demonstrate consent was given.
Technical information collected automatically: IP address, browser, pages visited, traffic source and dwell time - collected by measurement and advertising tools, and only subject to your choice in the cookie banner (section 6). Without consent those tools are never loaded at all.
Contact-form details are used solely to contact you and respond to your inquiry, including preparing a quote and delivering the service. We do not send marketing email or promotional messages to people who submit the form, we do not build profiles, and we do not sell your information or pass it to third parties for their own marketing. There is one further use, and it depends on your consent: if you approved the "Marketing" category in the cookie banner, the email and phone are passed hashed to our advertising platforms so the inquiry can be attributed to the campaign that brought you. If you did not approve it, that transfer does not happen. Analytics data is used to understand and improve the site; advertising data for conversion measurement and remarketing - all strictly per the consent category you approved. We do not sell your personal information and we do not pass it to third parties for their own marketing.
Using your information for a new purpose, materially different from the one it was given for, will happen only after we obtain fresh, separate consent from you.
Israeli law permits processing personal information in two situations: on the basis of the data subject's informed consent, or under statutory authorization. Everything we collect on this site rests on your consent - explicit and active on the contact form, and per-category in the cookie banner. In some cases we retain information under statutory authorization, for example the duty to keep accounting records under Israeli tax law.
Our customer-management (CRM) provider - receives and stores contact-form submissions (name, phone, email, message and service type) as leads so our team can follow up. It is the only destination for form data. Our hosting provider (US) - processes basic HTTP request data to serve the site. Google (Google LLC, US) - GA4, Google Ads and Google Tag Manager; all Google tags load via GTM and only after your consent: GA4 for usage analytics under "Analytics", Google Ads for conversion measurement and remarketing under "Marketing". Meta Platforms (Facebook/Instagram) - the Meta Pixel for measurement and targeted advertising, loaded only after "Marketing" consent. Note: with "Marketing" consent, the email and phone from the contact form are passed to Google and Meta hashed, for conversion measurement only - never in clear text and never for other uses. Our CRM and hosting providers act as processors on our behalf only; we will name them to anyone who asks at info@simple-web.co.il. These providers operate under Standard Contractual Clauses or the EU-US Data Privacy Framework for transfers out of Israel.
On your first visit you are asked to consent across four categories: Essential (site operation - cannot be disabled), Functional (remembers preferences), Analytics (Google Analytics 4), and Marketing (Meta Pixel and Google Ads). Every non-essential category is denied by default, and no tag loads before you approve it. Main cookies: _ga, _ga_* (analytics); _gcl_au (Google Ads, marketing); _fbp, _fbc (Meta, marketing). You can change or withdraw your choice at any time via the "Cookie settings" link in the footer - withdrawing is exactly as easy as granting.
(a) Right of access - under section 13 of the Law, you may review the personal information we hold about you. (b) Right to correct or delete - under section 14, if you find the information is inaccurate, incomplete, unclear or out of date, you may ask us to correct or delete it; if we refuse, we will tell you so and you may take the matter to court. (c) Withdrawal of consent - you may withdraw at any time. Withdrawal applies going forward and does not affect the lawfulness of use before it. (d) Complaint - to the Israeli Privacy Protection Authority at the Ministry of Justice. To exercise any of these: info@simple-web.co.il - we respond within 30 days.
We apply appropriate technical and organizational measures: HTTPS for all transit, encryption at rest at our providers, periodic rotation of access tokens, need-to-know access, and logging of security incidents as required by the Privacy Protection Regulations (Data Security), 5777-2017. If a security incident affects your information, we undertake to report it to the Privacy Protection Authority and to notify those who may be harmed, without delay and in accordance with the severity of the incident and what the law requires.
Contact-form data: 2 years from the last interaction, then deleted. GA4 analytics: set to 2 months (the platform's minimum). Invoices and financial records: 7 years, under Israeli tax-law retention duties. Once a year we review whether we are holding more information than the purposes require.
Our site and services are aimed at business owners and are not directed at minors. We do not knowingly collect information about minors. If such information reaches us, we delete it as soon as we discover it.
We update this policy as needed. A material change to how information is used will not apply to information already collected unless fresh consent is obtained. Material changes are announced on the site 30 days before they take effect. The effective date appears below.
Privacy inquiries and rights requests: info@simple-web.co.il
Phone: +972-53-757-2774
Address: David Ben Gurion 1, LYFE Towers, Bnei Brak
Israeli Privacy Protection Authority: www.gov.il/privacy
Last updated: July 23, 2026