Golden Spa · Landing Page
Private Spa Complex Rented by the Hour · Ramot, Jerusalem
We built a landing page for Golden Spa, a private spa complex in Ramot A, Jerusalem, that is rented whole by the hour, for the Google Search campaign we run for it. The page sits inside the spa's WordPress site and follows its design language: a dark hero with a short video and photos of the complex, six facilities in photos, a gallery, six reasons to choose Golden Spa, booking in three steps, directions, an FAQ and a short call-back form. Every section ends with call and WhatsApp buttons, and every tap on them is measured as a conversion in the campaign.
The Facilities Take Centre Stage
Golden Spa is a private spa complex in Ramot A, at the entrance to Jerusalem, rented whole by the hour. The owner asked for a page that sells what the complex offers: new facilities, a huge jacuzzi and meticulous cleanliness, with privacy coming last as the argument that closes the decision. So the page opens with the headline "A private spa in Jerusalem, all yours" and one line about the facilities, next to a mosaic of a short, silent video that moves between the jacuzzi, the saunas, the massage chair and the terrace, and three captioned photos: wet sauna, dry sauna and massage chairs. Below come six facilities in round, gold-framed photos: a huge jacuzzi with six seats and room to lie down, a lounge corner with a large screen, a wet sauna, a dry sauna, two adjustable massage chairs, and a covered terrace with a view. The "a look inside" gallery opens as a slideshow you can swipe through, so anyone still deciding sees the place before they call.
From the First Question to the Booking
The goal of the page is a phone call or a WhatsApp message, so every section ends with those two buttons. "Why Golden Spa" presents six reasons, each with a gold icon we designed for the page, inspired by the lotus in the logo: new facilities, meticulous cleanliness, hourly rental, overnight stays, parking and a lift that also suits wheelchairs, and full privacy. Then come booking in three steps, the address with Waze and Google Maps buttons, and an FAQ on booking length, overnight stays, price, what to bring and cleanliness. For those who would rather be called back there is a short form: name, phone, who the booking is for (a couple, men only, women only, a family or a couple staying overnight) and a preferred date. On mobile a fixed bar with call and WhatsApp slides in only once the opening buttons have left the screen.
Built for the Google Campaign
The page was built for the Google Search campaign we run for Golden Spa, and it is part of the spa's WordPress site. We built it from native Elementor elements, so it can be edited in the editor, and in the design language of the homepage: the same fonts, the same gold and the same dark bands. The headline changes with the ad group, so someone who searched for a couples spa or a spa in Ramot sees what they searched for in the headline. Every tap on call or WhatsApp is measured as a conversion in Google Ads, so the campaign learns from real enquiries. We added structured data for the spa and for the FAQ, Hebrew alt text on the images, large buttons that are easy to tap on a phone, and gentle entrance animations that stop for anyone whose device asks for reduced motion.
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